---
title: "Measure Campaign AI Impact"
description: "See whether your campaign changed how AI describes your brand. Build this workflow with igeo.ai MCP."
url: "https://www.igeo.ai/de/mcp-use-cases/pr-impact/"
language: "de"
---

[Zurück](https://www.igeo.ai/de/mcp-use-cases/)**Kategorie**Analytics & Monitoring

# Measure Campaign AI Impact

See whether your campaign changed how AI describes your brand.

[igeo.ai MCP verbinden](https://www.igeo.ai/developers/)

**Primäre Rolle**PR Lead / CMO

## Was dieser Anwendungsfall für Sie leistet

Traditional campaign measurement tracks impressions, coverage volume, and sentiment in human-read media. None of that tells you whether AI now describes your brand differently. Did the outlets you pitched get cited by ChatGPT? Did your key message appear in Gemini answers? Did sentiment improve on the prompts your buyers are actually asking? This runs the before and after comparison against the only data that answers those questions directly. You get a clear, structured verdict: what changed, what did not, which publications registered in AI, and what still needs work to complete the narrative shift you were trying to make.

**Prompt**

Run /igeo\_campaign\_tracker using the igeo.ai MCP with \[campaign start date\] and \[campaign end date\] as parameters. This will return a before-and-after comparison covering: overall visibility change, sentiment score shift, changes in the keywords AI uses to describe our brand, and which new domains started appearing in the domain report after the campaign launched. Flag any sources that appeared for the first time post-campaign and check whether they align with the publications we targeted. Write a clear before and after summary I can include in a campaign report, with a plain-language verdict on whether the press coverage moved the needle in AI search. Post the before-and-after summary to \[Slack channel\] so the full team can see the campaign's AI impact.

## Verwandte Anwendungsfälle

Kategorie Analytics & Monitoring

### Kampagnen-KI-Impact messen

Prüfen Sie, ob Ihre Kampagne verändert, wie KI Ihre Marke beschreibt.

[Setup-Anleitung ansehen](https://www.igeo.ai/de/mcp-use-cases/pr-impact/)

Kategorie Analytics & Monitoring

### Globale KI-Markensichtbarkeit kartieren

Markensichtbarkeit je Land als interaktive Karte.

[Setup-Anleitung ansehen](https://www.igeo.ai/de/mcp-use-cases/visibility-map/)

Kategorie Analytics & Monitoring

### Wöchentlicher KI-Sichtbarkeitsbericht

Vollständiger KI-Search-Wochenbericht, gespeichert in Notion und in Slack gepostet.

[Setup-Anleitung ansehen](https://www.igeo.ai/de/mcp-use-cases/weekly-briefing/)

---

Source: https://www.igeo.ai/de/mcp-use-cases/pr-impact/

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